In the world of fitness management software, two popular options are 97 Display and GymRunner. These platforms offer a range of features and functionality to help fitness businesses streamline their operations, attract new clients, and improve their overall customer experience. In this article, we will compare and contrast these two platforms to help you make an informed decision on which one is the best fit for your fitness business.

Overview of 97 Display and GymRunner

Exercise.com is simply the best. We were using three or four different apps or softwares to do what we can now do all in one with the Exercise.com platform.

Brandon Stroupe

Founder and President, APEC Sports Performance

Get a demo now!

Before diving into the details, let’s take a high-level look at both 97 Display and GymRunner.

When it comes to fitness management software, 97 Display and GymRunner are two prominent players in the industry. Each platform offers a unique set of features and functionalities, catering to the specific needs of fitness businesses.

Introduction to 97 Display

97 Display is a comprehensive fitness management software that focuses on lead generation and website design. The platform understands the importance of attracting new customers and converting leads into paying clients. With a user-friendly interface and powerful features, 97 Display aims to streamline the sales and marketing processes for fitness businesses.

One of the standout features of 97 Display is its lead generation tools. The platform offers various lead capture forms and landing pages that are optimized to convert website visitors into potential leads. By leveraging the power of automation, 97 Display ensures that no lead slips through the cracks, allowing fitness businesses to maximize their conversion rates.

In addition to lead generation, 97 Display also excels in website design. The platform provides fitness businesses with professionally designed, mobile-responsive websites that are tailored to their specific branding and messaging. With customizable templates and intuitive drag-and-drop editors, fitness businesses can easily create stunning websites that leave a lasting impression on their visitors.

Introduction to GymRunner

GymRunner, on the other hand, is a versatile fitness management software that covers everything from scheduling and attendance tracking to CRM and billing. The platform aims to provide fitness businesses with an all-in-one solution to effectively manage their operations and provide a seamless customer experience.

One of the key strengths of GymRunner is its comprehensive scheduling and attendance tracking capabilities. Fitness businesses can easily create and manage class schedules, assign trainers, and track attendance all in one place. With automated reminders and notifications, GymRunner ensures that both trainers and clients stay informed about upcoming classes and any changes in the schedule.

Another notable feature of GymRunner is its robust CRM system. Fitness businesses can easily manage customer information, track interactions, and analyze data to gain valuable insights into their client base. With advanced segmentation and personalized communication tools, GymRunner helps fitness businesses build strong relationships with their clients and enhance customer satisfaction.

When it comes to billing, GymRunner offers flexible options to suit different business models. The platform supports various payment gateways and allows fitness businesses to set up recurring payments, track invoices, and manage memberships seamlessly. With GymRunner, fitness businesses can streamline their billing processes and ensure timely and accurate payments.

Both 97 Display and GymRunner are powerful fitness management software options, each with its own strengths and areas of expertise. By choosing the platform that aligns with their specific needs, fitness businesses can elevate their operations, attract more customers, and ultimately achieve greater success in the competitive fitness industry.

Features and Functionality

One of the most crucial aspects of any fitness management software is its features and functionality. Let’s explore the key features offered by both 97 Display and GymRunner.

Key features of 97 Display

97 Display offers a range of powerful features, including lead capture forms, website templates, and SEO optimization tools. With lead capture forms, fitness businesses can easily collect valuable information from potential customers, such as their name, email address, and phone number. This allows businesses to follow up with these leads and nurture them into paying customers.

Additionally, 97 Display provides fitness businesses with a variety of professionally designed website templates. These templates are customizable and mobile-responsive, ensuring that businesses can create a visually appealing and user-friendly online presence. By having an attractive website, businesses can effectively showcase their services and attract potential customers.

Furthermore, 97 Display understands the importance of search engine optimization (SEO) in today’s digital landscape. The platform offers built-in SEO optimization tools that help businesses improve their website’s visibility on search engines. By optimizing their website’s content, meta tags, and URLs, fitness businesses can increase their chances of ranking higher in search engine results and attracting organic traffic.

In addition to these features, 97 Display also provides fitness businesses with lead management tools. These tools allow businesses to track and organize their leads effectively. Fitness businesses can easily view and manage their leads’ information, such as contact details, interests, and interactions. This enables businesses to tailor their marketing strategies and follow-up communication to each lead’s specific needs and preferences.

Moreover, 97 Display offers email marketing automation capabilities. Fitness businesses can create personalized email campaigns and automate their delivery based on triggers and schedules. This helps businesses stay connected with their leads and customers, nurturing relationships and driving engagement. The platform also provides reporting analytics, allowing businesses to track the success of their marketing campaigns and make data-driven decisions to optimize their strategies.

Key features of GymRunner

GymRunner provides a comprehensive set of features to streamline fitness businesses’ day-to-day operations. With its scheduling and class management tools, fitness businesses can easily create and manage their class schedules. GymRunner allows businesses to set up recurring classes, assign instructors, and track attendance. This simplifies the process of organizing classes and ensures that businesses can efficiently utilize their resources.

Member check-in systems are another essential feature offered by GymRunner. The platform allows fitness businesses to implement check-in processes, whether through key cards, barcode scanners, or mobile apps. This ensures that only authorized members can access the facilities, enhancing security and preventing unauthorized usage.

Automated billing is another key feature of GymRunner. The platform enables fitness businesses to set up recurring payments for memberships, automatically charging customers based on their chosen billing cycle. This eliminates the need for manual invoicing and helps businesses streamline their financial processes.

GymRunner also offers advanced reporting and analytics capabilities. The platform provides businesses with insights into key performance metrics, such as membership growth, revenue, and attendance rates. By analyzing these metrics, fitness businesses can identify trends, make informed decisions, and optimize their operations for better results.

Furthermore, GymRunner includes customer relationship management (CRM) capabilities. The platform allows businesses to store and manage customer information, such as contact details, membership history, and preferences. This helps businesses personalize their interactions with customers, providing a more tailored and satisfying experience.

Integration with popular payment gateways is another valuable feature of GymRunner. The platform seamlessly integrates with various payment processors, allowing businesses to accept online payments securely. This enhances convenience for customers and ensures that businesses can easily collect payments for memberships, classes, and other services.

In conclusion, both 97 Display and GymRunner offer a wide range of features and functionality to meet the diverse needs of fitness businesses. From lead capture forms and website templates to scheduling and class management, these platforms provide essential tools for attracting and retaining customers, streamlining operations, and driving business growth.

Pricing and Plans

When considering any software, pricing is a key factor. Let’s take a look at the pricing options offered by both 97 Display and GymRunner.

Choosing the right pricing plan for your fitness business is crucial. It not only affects your budget but also determines the features and support you can access. Both 97 Display and GymRunner understand the importance of providing flexible and affordable options to cater to different needs and budgets.

Pricing options for 97 Display

97 Display offers different pricing tiers based on the size and needs of your fitness business. They understand that each fitness studio or gym is unique, and their pricing reflects that. The exact pricing details are available upon request, as they can vary depending on your specific requirements.

One of the key benefits of 97 Display’s pricing structure is its affordability. They aim to provide options that cater to both small studios and larger fitness chains. Whether you are just starting out or have an established business, 97 Display has a pricing plan that can fit your budget.

With 97 Display, you can expect transparent pricing that aligns with the value you receive. They understand that you need a clear understanding of what you are paying for and ensure that their pricing plans are comprehensive and competitive.

Pricing options for GymRunner

GymRunner also offers tiered pricing plans, allowing fitness businesses to choose the plan that best suits their needs. The pricing is transparent and available on their website for easy comparison. GymRunner understands that transparency is essential when it comes to pricing, and they provide all the necessary information upfront.

GymRunner’s pricing is based on the number of members and the features required. This ensures that businesses of all sizes can find a plan that fits their budget. Whether you have a small boutique fitness studio or a large gym with multiple locations, GymRunner has pricing options that can accommodate your specific needs.

Another advantage of GymRunner’s pricing structure is the flexibility it offers. As your fitness business grows, you can easily upgrade your plan to access additional features and support. GymRunner understands that your needs may change over time, and they provide the flexibility to adapt to those changes without any hassle.

Both 97 Display and GymRunner prioritize providing pricing options that are fair and tailored to the fitness industry. They understand that running a fitness business comes with its own set of challenges and aim to support you by offering pricing plans that align with your goals and budget.

User Interface and User Experience

When it comes to fitness management software, a user-friendly interface and positive user experience are essential for both fitness businesses and their clients. A well-designed user interface can make all the difference in attracting and retaining customers, while a positive user experience ensures that clients have a seamless and enjoyable interaction with the software.

Let’s examine the user interface of both 97 Display and GymRunner to understand how they prioritize these aspects.

User interface of 97 Display

97 Display offers a clean and intuitive user interface that is easy to navigate. The platform understands the importance of first impressions and strives to provide fitness businesses with a visually appealing website. From the moment users land on the homepage, they are greeted with a professional and modern design that reflects the brand’s identity.

The platform provides step-by-step guidance and templates to help fitness businesses set up their websites and marketing campaigns quickly. This not only saves time but also ensures consistency in design and messaging. The dashboard, designed with simplicity in mind, provides clear analytics and reporting, giving businesses insights into their lead generation and marketing efforts. With this information at their fingertips, fitness businesses can make informed decisions to optimize their marketing strategies.

User interface of GymRunner

GymRunner boasts a modern and user-friendly interface that allows fitness businesses to manage their operations efficiently. The platform understands the importance of streamlining processes and offers a central dashboard where businesses can access all key features and tools. This eliminates the need for multiple logins and reduces the time spent navigating through different sections of the software.

The intuitive navigation and clear layout make it easy for fitness businesses to find the information they need and perform tasks seamlessly. Whether it’s managing memberships, scheduling classes, or tracking attendance, GymRunner ensures that every aspect of running a fitness business is within reach. The platform’s focus on user experience extends to its mobile responsiveness, allowing fitness businesses and their clients to access the software on the go.

Both 97 Display and GymRunner prioritize user interface and user experience to provide fitness businesses with the tools they need to succeed. By offering intuitive navigation, clean designs, and valuable insights, these platforms empower fitness businesses to attract and retain clients while efficiently managing their operations.

Integration and Compatibility

Integration capabilities are crucial for fitness businesses that want to combine their fitness management software with other tools and platforms. Let’s take a closer look at the integration capabilities of both 97 Display and GymRunner.

Integration capabilities of 97 Display

97 Display offers integrations with popular marketing tools such as Mailchimp and Constant Contact, allowing fitness businesses to automate their email marketing campaigns. The platform also integrates with customer management software such as Infusionsoft and Salesforce, enabling businesses to streamline their lead management and customer relationship processes.

Integration capabilities of GymRunner

GymRunner offers various integrations to enhance its functionality and cater to the diverse needs of fitness businesses. The platform integrates with popular payment gateways, making it easy for businesses to manage membership fees and payments. Additionally, GymRunner seamlessly integrates with fitness tracking devices and scheduling software, providing a seamless experience for both fitness businesses and their clients.

Conclusion

In conclusion, both 97 Display and GymRunner offer robust fitness management software solutions with unique features and strengths. Choosing the best fit for your fitness business depends on your specific needs, budget, and goals. While 97 Display excels in lead generation and website design, GymRunner stands out with its comprehensive all-in-one solution for managing fitness operations.

We recommend assessing your requirements and considering the strengths of each platform to make an informed decision. Both 97 Display and GymRunner have proven track records in the fitness industry and can help take your fitness business to the next level.

If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.

Jimmy Myers

Owner/Trainer, Relentless Sports Performance

97 Display vs GymRunner

Discover the key differences between 97 Display and GymRunner, two popular software solutions for gym management.