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How to Open a Gym in Colorado in 2024

How to Open a Gym in Colorado in 2024

Posted by Tyler Spraul, Certified Strength and Conditioning Specialist® (CSCS®) on August 24, 2024 — Updated on August 24, 2024

Learning how to open a gym in Colorado requires understanding the state’s specific regulations, managing financial costs, and complying with local zoning and health department requirements.

How to Open a Gym in Colorado

Colorado, with its active lifestyle culture and growing population, offers great opportunities for gym owners. However, it also presents unique challenges, such as navigating state-specific regulations and obtaining necessary CO gym licenses and permits.

Key InformationDetails
Estimated Cost to Open a Gym in CO$150,000 to $700,000 depending on size, location, and equipment
Colorado Gym Licensing RequirementsBusiness License, Health Department Permit, Zoning Approval
State Licensing LinksColorado Business Resource, Colorado Attorney General – Health Club Bonds, Colorado Office of Athletic Trainer Licensure
Monthly Cost of Running a Gym in CO$10,000 to $50,000 depending on rent, utilities, staffing, and maintenance
Key Regulations to ConsiderColorado labor laws, zoning laws, Health Department regulations

For a comprehensive guide on how to open a gym, refer to this detailed article. Additionally, understanding the cost to open a gym and choosing the best gym management software are crucial steps for success.

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Step #1 – Research Colorado Gym Regulations and Licensing

The first step in opening a gym in Colorado is understanding the state’s regulatory environment. Colorado requires gym owners to obtain several licenses and permits depending on the services offered and the location of the business.

  • Business License: Required for all businesses operating in Colorado; the process varies by city or county.
  • Health Department Permit: Necessary if your gym includes amenities such as swimming pools, saunas, or food services.
  • Zoning Approval: Your gym location must comply with local zoning regulations to ensure it is suitable for operating a fitness facility.

It’s essential to check with local government agencies to ensure compliance with specific requirements. Different counties or cities in Colorado may have unique regulations regarding business operations, health, and safety standards. You can start the process through the Colorado Business Resource.

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Fitness Income Ideas

Step #2 – Calculate the Cost to Open a Gym in Colorado

The cost to open a gym in Colorado can vary widely depending on the location, size, and type of gym you plan to operate. On average, opening a gym in Colorado can cost between $150,000 and $700,000.

  • Initial Investment: This includes costs for leasing or purchasing property, gym equipment, and renovations.
  • Licensing and Permits: Fees associated with obtaining necessary business licenses, health permits, and zoning approvals.
  • Operational Costs: Monthly expenses such as rent, utilities, staffing, and insurance must be carefully planned.

Understanding the monthly cost of running a gym in Colorado, which can range from $10,000 to $50,000, is essential for effective financial planning and long-term success.

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Step #3 – Choose the Best Gym Management Software

Selecting the right gym management software is essential to running a successful fitness business in Colorado. Exercise.com is the best choice for Colorado gym owners, providing a comprehensive platform that simplifies operations and enhances member engagement.

  • Comprehensive Management: Manage memberships, scheduling, payments, and marketing from a single platform.
  • Regulatory Compliance: Ensure your gym adheres to Colorado’s health and safety regulations with built-in compliance tools.
  • Member Engagement: Utilize Exercise.com’s mobile app to keep members engaged and informed.

Choosing the best gym management software is a crucial step in ensuring your gym operates efficiently and meets all regulatory requirements in Colorado. The best gym management software, and the best personal training software means that you can manage your entire gym in one place.

Offer booking and scheduling for your gym’s packages, sessions, memberships, and more.

Booking

Create and sell fitness memberships, products, and digital offers.

Gym Payments

Manage, message, and market to your leads and members.

Gym Marketing Automations

All from your very own custom branded fitness apps.

Custom Branded Apps

And much more…

Kula Sports Performance
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Brian Kula
Founder, Kula Sports Performance

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Step #4 – Secure Funding for Your Colorado Gym

Securing adequate funding is a critical step in opening a gym in Colorado. Depending on your financial situation, you may need to explore various funding sources, including loans, investors, or state grants.

  • Bank Loans: Colorado-based banks may offer specific loan programs for small businesses in the fitness industry.
  • Investors: Consider partnering with investors who have experience in the fitness sector and understand the Colorado market.
  • State Grants and Incentives: Explore state-specific grants and incentives available for small businesses in Colorado.

Proper funding ensures you can cover all startup costs and maintain operations as your gym begins to grow.

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Step #5 – Find the Perfect Location

Choosing the right location for your gym in Colorado is critical to your business’s success. Colorado offers a variety of markets, from the urban centers of Denver and Boulder to more suburban and rural areas.

  • High Visibility Areas: Locations near shopping centers, colleges, or busy streets can attract more foot traffic.
  • Parking Availability: Ensure there is ample parking for your members, as convenience is a key factor.
  • Local Demographics: Analyze the demographics of the area to ensure they align with your target market.

Selecting the right location will greatly influence your gym’s success in Colorado.

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Step #6 – Design Your Gym Layout and Purchase Equipment

A well-designed gym layout is essential for creating a functional and appealing environment for your members. Your gym should offer a variety of workout spaces that cater to different fitness needs.

  • Equipment Placement: Organize equipment by type (e.g., cardio, strength training) to optimize space and flow.
  • Aesthetic Appeal: Choose a design that reflects your brand and resonates with your target market.
  • Compliance: Ensure your layout adheres to Colorado’s health and safety regulations, including accessibility requirements.

Investing in quality equipment and thoughtful design will help attract and retain members in your Colorado gym.

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Step #7 – Develop a Marketing Strategy

Marketing is vital to the success of your gym in Colorado. A comprehensive marketing strategy should include both digital and traditional approaches to maximize reach and visibility.

  • Digital Marketing: Utilize social media, email marketing, and local SEO to reach your target audience.
  • Local Advertising: Consider print ads, flyers, and partnerships with local businesses to increase brand awareness.
  • Referral Programs: Encourage current members to refer friends and family by offering incentives.

A strong marketing strategy will help you build a loyal customer base and establish your gym as a leading fitness destination in Colorado.

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The Best Choice for Gym Owners in Colorado

Opening a gym in Colorado requires a thorough understanding of the state’s regulations, careful financial planning, and strategic marketing efforts. Exercise.com is the best choice for managing and growing your gym business in Colorado, offering an all-in-one platform that streamlines operations and enhances member satisfaction. For more information and to see how Exercise.com can help your gym succeed, schedule a demo today.

Tony Gentilcore
Exercise.com makes my life easier by providing an all-in-one solution and the opportunity to help those who otherwise would never have access to my programming!
Tony Gentilcore
Founder, Core Online

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Colorado Gym Business Location Report Card

Grade: A

Colorado is an excellent location for opening a gym, with a health-conscious population, high participation in fitness activities, and a strong economy. The state’s population is growing rapidly, particularly in urban areas like Denver and Boulder, where the demand for fitness services is high. While the cost of living and doing business is higher in some regions, Colorado’s outdoor-oriented lifestyle and supportive business environment make it a prime market for gym owners.

FactorGradeComments
Population Size and GrowthARapid population growth, especially in urban areas like Denver, Boulder, and Colorado Springs, driven by migration and economic opportunities.
Age DistributionA-Diverse age distribution with a strong concentration of young professionals, families, and active retirees.
Income LevelsAHigh median income, particularly in urban areas, supporting a market for premium fitness services.
Market Demand and CompetitionAHigh demand for fitness services across the state, with significant competition in urban areas, but also strong opportunities due to the active population.
Cost of Doing BusinessB+Moderate to high business costs, including real estate and taxes, particularly in Denver and Boulder; balanced by strong consumer spending.
Economic StabilityAStrong and diverse economy, driven by sectors like tech, healthcare, and outdoor recreation, providing stable employment and consumer spending.
Supportive Business EnvironmentA-Colorado offers a supportive environment for small businesses with various incentives, although the regulatory environment can be strict in some areas.
Physical Activity LevelsA+Very high levels of physical activity, with a culture deeply rooted in outdoor activities and fitness, making gyms and fitness centers highly popular.
Community Support for FitnessAStrong community engagement with numerous fitness events, wellness programs, and a focus on outdoor recreation and health.
State and Local RegulationsB+Generally favorable regulations, but can vary by locality, especially in high-demand areas like Denver and Boulder.
Real Estate ConsiderationsB+Real estate costs are higher in urban areas but still offer good returns due to strong demand for fitness services; more affordable options in suburban and rural areas.
Labor MarketA-Good availability of fitness professionals, though wages can be higher due to competition and the cost of living, especially in major cities.
Consumer Behavior and PreferencesA+High demand for diverse fitness options, including outdoor activities, boutique gyms, and wellness services, driven by a health-conscious population.
Weather and ClimateAFavorable climate with over 300 days of sunshine per year, encouraging both indoor and outdoor fitness activities year-round.
Safety and Crime RatesB+Generally safe, with lower crime rates in suburban and rural areas; urban areas like Denver have higher crime rates but still remain relatively safe.
Cost of LivingB+Higher cost of living, particularly in urban areas, but balanced by high income levels and strong consumer spending on fitness and wellness.
Economic DevelopmentARapid economic development, particularly in tech and outdoor recreation sectors, creating opportunities for growth in the fitness industry.

Colorado Gym Statistics

Colorado has over 750 gyms, with approximately 2.2 million residents holding gym memberships, representing 38% of the state’s population. The average gym size in Colorado ranges from 12,000 to 22,000 square feet. Popular gym chains such as 24 Hour Fitness and Anytime Fitness are widespread throughout the state. Monthly membership costs typically range between $40 and $60, while personal training sessions cost between $50 and $90 per hour. The gym industry in Colorado is growing at a rate of 4.8% annually.

StatisticValue
Total Number of Gyms750+
Average Monthly Membership Cost$40 – $60
Number of Gym Members (Approx.)2.2 million
Percentage of Population with Membership38%
Average Gym Size (Square Feet)12,000 – 22,000
Most Popular Gym Chains24 Hour Fitness, Anytime Fitness
Average Personal Training Cost (Per Hour)$50 – $90
Growth Rate of Gym Industry (2023-2024)4.8%
Top Cities for GymsDenver, Colorado Springs, Boulder
Percentage of Gyms Offering Group Classes90%
Percentage of Gyms with 24/7 Access60%
Average Annual Revenue per Gym$700,000 – $1.3 million

Colorado Gyms per Capita by City

CityPopulationGymsGyms per CapitaIncomeFitness Rank
Denver727,2117001,039$82,000High
Colorado Springs483,9564501,076$64,000High
Aurora386,2613501,104$70,000High
Fort Collins174,871200874$70,000High
Lakewood158,943160994$66,000High
Thornton146,9371401,049$81,000High
Arvada123,436130950$90,000High
Pueblo112,368901,248$41,000Medium
Westminster116,317120969$83,000High
Boulder108,250150722$76,000High
Greeley109,323851,286$55,000Medium
Longmont98,885100989$76,000High
Loveland78,87780986$70,000High
Broomfield74,11275988$102,000High
Grand Junction65,560501,311$54,000Medium
Castle Rock75,138701,074$110,000High
Commerce City63,276501,266$76,000Medium
Parker61,49365946$110,000High
Littleton47,73450955$75,000High
Northglenn39,141351,118$65,000Medium
Brighton41,554351,187$73,000Medium
Durango19,41320971$69,000High
Englewood33,659301,122$58,000Medium
Lafayette31,684301,056$85,000High
Golden20,69325828$84,000High
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How much does it cost to open a gym in Colorado?

The cost to open a gym in Colorado typically ranges from $75,000 to $500,000, depending on factors such as the size of the facility, location, and the type of equipment and services offered. Costs may be higher in cities like Denver or Boulder due to real estate prices and the competitive market.

Read More: Cost to Open a Gym

Who regulates gyms in Colorado?

Gyms in Colorado are regulated by the Colorado Department of Public Health and Environment (CDPHE) and the Colorado Attorney General’s Office, particularly for consumer protection and membership contracts. These agencies ensure that gyms comply with health, safety, and consumer protection laws.

What licenses do you need to open a gym in Colorado?

To open a gym in Colorado, you will need a general business license from your local city or county government. If you offer memberships, you may need to comply with consumer protection regulations enforced by the Colorado Attorney General’s Office. Additional health and safety permits may also be required depending on your services.

What are the Colorado gym license requirements for ongoing licensing?

Ongoing licensing requirements for gyms in Colorado include renewing your business license annually and maintaining any necessary health department permits. Gyms offering memberships must comply with consumer protection laws and may be subject to periodic inspections to ensure ongoing compliance.

How do I get what I need to open a gym in Colorado online?

To open a gym in Colorado, you can start by registering your business through the Colorado Secretary of State’s online portal. This platform allows you to obtain business licenses, health department permits, and other necessary documentation. Local government websites may also provide resources specific to your city or county.

How to start a fitness business in Colorado?

Starting a fitness business in Colorado involves conducting market research, developing a comprehensive business plan, securing a prime location, and obtaining the necessary licenses. Understanding and complying with Colorado’s specific gym regulations is crucial, as is crafting a strong marketing strategy to attract clients.

Read More: How to Start a Fitness Business

What are the legal requirements to open a gym in Colorado?

To legally open a gym in Colorado, you must obtain a business license from your local city or county government, register with the Colorado Attorney General’s Office if offering memberships, and comply with local health department regulations. Liability insurance is also recommended to protect your business from potential lawsuits.

What are the most important Colorado gym laws?

The most important Colorado gym laws include compliance with the Colorado Consumer Protection Act, which regulates membership contracts and consumer rights. Gyms must also adhere to health and safety standards set by the Colorado Department of Public Health and Environment.

How do I start a small gym business?

Starting a small gym business in Colorado requires a solid business plan, securing a suitable location, purchasing necessary equipment, and meeting all Colorado gym licensing requirements. Effective marketing and excellent customer service are key to building a loyal client base.

Read More: How to Start a Small Gym

How profitable is owning a gym?

Owning a gym in Colorado can be profitable, with typical profit margins ranging from 10% to 30%. Profitability depends on factors like location, the range of services offered, and how well the business is managed. Offering additional services such as personal training and group classes can boost revenue.

Is it worth it to open a gym?

Opening a gym in Colorado can be worth it if you have a well-researched business plan and a passion for the fitness industry. While the initial investment is significant, a well-run gym in a good location can provide steady income and growth opportunities.

Should a gym be an LLC?

Forming a gym as an LLC in Colorado is advisable to protect personal assets from business liabilities and to take advantage of flexible tax options. An LLC structure also provides credibility and simplifies business management.

Read More: Best Business Structure for Gyms

What permits are needed to open a gym in Colorado?

To open a gym in Colorado, you will need a general business license, a certificate of occupancy, and health department permits if your services require them. Additionally, gyms offering memberships may need to comply with consumer protection regulations enforced by the Colorado Attorney General’s Office.

Does OSHA apply to gyms?

Yes, OSHA regulations apply to gyms in Colorado to ensure a safe working environment for employees. This includes maintaining equipment, ensuring cleanliness, and providing necessary safety training for staff.

How to open a gym with no money?

Opening a gym with no money in Colorado is challenging but possible through securing investors, applying for business loans, or forming partnerships. Starting with minimal services or operating in a shared space can help reduce initial costs.

Read More: How to Start a Gym With No Money

How hard is it to start a fitness business?

Starting a fitness business in Colorado can be challenging due to high competition, significant initial investment, and strict regulatory requirements. However, with thorough planning, market research, and a strong business strategy, you can establish a successful fitness business.

How do I start a fitness business from scratch?

To start a fitness business from scratch in Colorado, begin with thorough market research to identify your target audience. Develop a detailed business plan, secure funding, choose a strategic location, and ensure compliance with Colorado gym licensing requirements. Effective marketing is crucial to attract and retain clients.

Is it difficult to start a gym?

Starting a gym in Colorado can be challenging due to the substantial initial investment, regulatory requirements, and high competition. However, with a solid business plan, effective marketing, and a commitment to providing quality services, it is possible to successfully launch and operate a gym.

How many members does a gym need to be profitable?

The number of members needed for a gym to be profitable in Colorado depends on overhead costs, membership fees, and additional revenue streams. Typically, a gym may need 200-300 active members to cover costs and start generating profit.

Read More: How many members does a gym need to be profitable?

What is the initial investment for a gym?

The initial investment for opening a gym in Colorado includes costs related to leasing or purchasing space, equipment, renovations, staffing, and marketing. This can range from $75,000 to $500,000 depending on the gym’s size, location, and scale.

Is it hard to start a gym business?

Starting a gym business in Colorado is challenging due to high initial costs, regulatory compliance, and market competition. However, a thorough business plan, an understanding of local market dynamics, and effective marketing strategies are key to success.

How to open a cheap gym?

To open a cheap gym in Colorado, consider leasing equipment, choosing a smaller or less expensive location, and focusing on core services initially. Expanding your offerings as your membership base grows can help manage costs effectively.

Is it worth it to franchise a gym?

Franchising a gym in Colorado can be worth it if you want to leverage an established brand and business model. However, it involves franchise fees and strict adherence to operational guidelines, so carefully consider the benefits and costs.

Read More: How to Buy a Gym Franchise

How much money can you make owning a gym franchise?

The income from owning a gym franchise in Colorado varies based on factors like location, brand recognition, and management efficiency. A well-run franchise can be highly profitable, especially in densely populated or affluent areas.

Read More: How much money can you make owning a gym franchise?

What are the pros and cons of owning a gym?

The pros of owning a gym include the potential for steady income, the ability to promote health and wellness, and the opportunity to build a community. The cons include high startup costs, the need for constant marketing, and the challenge of retaining members.

Read More: Pros and Cons of Owning a Gym

What are the common reasons gyms fail?

Common reasons gyms fail in Colorado include poor location choice, inadequate capital, ineffective marketing, and failure to retain members. Success requires thorough planning, understanding market demands, and providing excellent customer service.

Read More: Reasons Gyms Fail

Should I open a gym in Denver?

Denver offers a large, health-conscious population and a thriving fitness culture, making it an attractive location for a gym. However, competition is high, so a unique value proposition and a strong marketing strategy are essential for success.

Should I open a gym in Colorado Springs?

Colorado Springs’ growing population and increasing interest in health and wellness provide opportunities for gyms, particularly those offering specialized services. Understanding the local market and catering to specific demographics can help your gym succeed.

Should I open a gym in Aurora?

Aurora’s suburban environment and diverse population offer a promising market for gyms. A well-targeted business plan and community engagement can help your gym stand out in this competitive area.

Should I open a gym in Fort Collins?

Fort Collins, known for its vibrant and health-conscious community, is an excellent location for opening a gym. The area’s residents are willing to invest in quality fitness services, but competition is strong, so a differentiated business model is key.

Should I open a gym in Lakewood?

Lakewood’s growing population and focus on community wellness make it a viable location for a gym. Offering unique fitness services or targeting specific demographics can help your gym thrive in this market.

What is the best gym management software for Colorado gyms?

The best gym management software for Colorado gyms should offer comprehensive features for managing memberships, scheduling, billing, and marketing. Exercise.com is an excellent choice, designed to meet the unique needs of gyms in Colorado, ensuring compliance with local regulations and helping to streamline operations.

Jimmy Myers Relentless Sports Performance
If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.
Jimmy Myers
Owner/Trainer, Relentless Sports Performance

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Tyler Spraul is the director of UX and the head trainer for Exercise.com. He has his Bachelor of Science degree in pre-medicine and is an NSCA-Certified Strength and Conditioning Specialist® (CSCS®). He is a former All-American soccer player and still coaches soccer today. In his free time, he enjoys reading, learning, and living the dad life.
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