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How to Open a Gym in Florida in 2024

How to Open a Gym in Florida in 2024

Posted by Tyler Spraul, Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®) on August 16, 2024 ā€” Updated on August 16, 2024

To open a gym in Florida, you need to start by understanding the specific requirements and costs associated with operating a fitness business in Florida.

How to Open a Gym in Florida

Florida has its own set of FL gym regulations, including the Florida Health Studio License, which is mandatory for Florida gym owners. Learn how to get all the requirements to open a gym in Florida online.

Key InformationDetails
Estimated Cost to Open a Gym in FL$100,000 to $500,000 depending on size, location, and equipment
Florida Gym Licensing RequirementsHealth Studio License Florida, Florida Gym Business License
State Licensing LinksFlorida Health Studio License
Monthly Cost of Running a Gym in FL$10,000 to $50,000 depending on rent, utilities, staffing, and maintenance
Key Regulations to ConsiderFlorida Health Studio Definition, FL Gym Laws, Florida Gym Licensing Requirements

For a detailed guide on how to open a gym, you can refer to this comprehensive article on how to open a gym. Before diving into the process, it’s essential to know the cost to open a gym and choose the best gym management software to help streamline your operations and grow your business. With Exercise.com you have everything you need to run your gym in a single software solution: booking, payments, workouts, staff and member management, marketing, and more.

APEC
Exercise.com is simply the best. We were using three or four different apps or softwares to do what we can now do all in one with the Exercise.com platform.
Brandon Stroupe
Founder and President, APEC Sports Performance

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Step #1 – Research Florida Gym Regulations and Licensing

The first step in opening a gym in Florida is to familiarize yourself with the state’s gym regulations and licensing requirements. Florida requires all gyms to obtain a Health Studio License. This license ensures that your gym complies with state laws designed to protect consumers.

  • Health Studio License Florida: Mandatory for all gyms and fitness centers operating in the state.
  • Florida Gym Business License: You will also need a general business license, which varies by locality.
  • Compliance with the Florida Health Studio Act: This act outlines consumer protection standards for health studios.

Ensuring that you understand and comply with these regulations is crucial to avoid legal issues down the line. The FL health studio License Lookup tool can help you verify your license status.

Florida Statutes Section 501.0125 defines a Florida health studio as “any person who is engaged in the sale of services for instruction, training, or assistance in a program of physical exercise or in the sale of services for the right or privilege to use equipment or facilities in furtherance of a program of physical exercise. The term does not include an individual acting as a personal trainer.”

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Fitness Income Ideas

Step #2 – Calculate the Cost to Open a Gym in Florida

Understanding the financial requirements is a critical step when opening a gym in Florida. The cost to open a gym in FL can vary widely depending on factors such as location, size, and equipment needs. On average, you can expect to spend between $100,000 and $500,000.

  • Initial Investment: This includes costs for leasing or purchasing a property, gym equipment, and interior design.
  • Licensing and Permits: Fees for the Health Studio License Florida and local business permits.
  • Operational Costs: Monthly expenses like rent, utilities, staffing, and insurance.

It’s also important to plan for the monthly cost of running a gym in Florida, which can range from $10,000 to $50,000. Exercise.com offers comprehensive tools to help you manage these costs effectively.

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Step #3 – Choose the Best Gym Management Software

Selecting the best gym management software is crucial for the success of your fitness business. Exercise.com is the best choice for gym owners in Florida, offering a robust platform that streamlines operations, enhances member engagement, and supports growth.

  • All-in-One Solution: Manage memberships, schedules, and payments from one platform.
  • Customizable Features: Tailor the software to fit the unique needs of your gym.
  • Mobile App Integration: Offer a seamless experience for your members with a branded mobile app.

Choosing the best gym management software is not just about convenience; it’s about setting your business up for long-term success. Be sure to use the professional gym owner’s software solution. The best gym management software, and the best personal training software means that you can manage your entire gym in one place.

Offer booking and scheduling for your gym’s packages, sessions, memberships, and more.

Booking

Create and sell fitness memberships, products, and digital offers.

Gym Payments

Manage, message, and market to your leads and members.

Gym Marketing Automations

All from your very own custom branded fitness apps.

Custom Branded Apps

And much more…

Kula Sports Performance
“The team at Exercise.com have been dedicated to our success from the beginning. Helping us manage rapid growth and providing solutions as we have scaled have been critical. The all-in-one platform combined with the business app, we have everything we need with Exercise.com.”
Brian Kula
Founder, Kula Sports Performance

Get a demo now!

Read More: Best Gym Management Software

Step #4 – Secure Funding for Your Florida Gym

Once you have a clear understanding of the costs involved, securing funding is your next step. Whether through personal savings, loans, or investors, having adequate capital is essential.

  • Bank Loans: Approach local banks with a solid business plan to secure a loan.
  • Investors: Consider partnering with investors who are interested in the fitness industry.
  • Grants and Incentives: Look for state or local grants aimed at supporting small businesses.

Proper funding ensures you can cover all startup costs, from initial investments to the monthly cost of running a gym in FL.

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Step #5 – Find the Perfect Location

Location is a critical factor in the success of your gym. Consider the demographics of the area, accessibility, and competition when choosing a site.

  • High Traffic Areas: Locations near shopping centers or busy streets can attract more foot traffic.
  • Parking Availability: Ensure there is ample parking for your members.
  • Proximity to Competitors: Analyze the local competition to determine the best strategy for your gym.

The right location can significantly impact your gymā€™s success, making this one of the most important decisions in the process of how to open a gym in Florida.

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Step #6 – Design Your Gym Layout and Purchase Equipment

Designing an efficient and appealing gym layout is essential for member satisfaction. The layout should promote a smooth flow of traffic and ensure all equipment is easily accessible.

  • Equipment Placement: Group equipment by type (e.g., cardio, strength training) to maximize space.
  • Aesthetic Appeal: Choose colors, lighting, and decor that reflect your brand and appeal to your target audience.
  • Safety Considerations: Ensure that the layout complies with safety regulations, including adequate space between machines.

Investing in quality equipment is another key factor in attracting and retaining members. A well-designed gym layout enhances the overall member experience and can set your gym apart from competitors.

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Step #7 – Develop a Marketing Strategy

Marketing is vital to the success of your gym. A comprehensive marketing plan should include both online and offline strategies to attract and retain members.

  • Social Media Campaigns: Leverage platforms like Instagram and Facebook to reach potential members.
  • Local Advertising: Consider print ads, flyers, and partnerships with local businesses.
  • Referral Programs: Encourage current members to refer friends and family.

A strong marketing strategy will help you build a loyal customer base and increase your gym’s visibility in the community.

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The Best Choice for Gym Owners in Florida

Opening a gym in Florida requires careful planning, from understanding FL gym regulations to choosing the right software. Exercise.com is the best choice for managing and growing your gym business, offering an all-in-one platform that streamlines operations and enhances member satisfaction. For more information and to see how Exercise.com can help you succeed, schedule a demo today.

Tony Gentilcore
Exercise.com makes my life easier by providing an all-in-one solution and the opportunity to help those who otherwise would never have access to my programming!
Tony Gentilcore
Founder, Core Online

Get a demo now!

Florida Gym Business Location Report Card

Grade: A-

Florida presents a highly favorable environment for opening a gym, especially in urban and suburban areas. The stateā€™s population growth, economic stability, and supportive business climate are significant advantages. However, prospective gym owners should be aware of the competitive market and varying real estate costs. The favorable climate and strong community support for fitness make Florida an attractive location for fitness businesses.

FactorGradeComments
Population Size and GrowthAFlorida is the third most populous state with strong population growth, especially in urban areas.
Age DistributionB+A diverse age range with a significant number of retirees; however, urban areas have younger demographics.
Income LevelsBMedian income is close to the national average; varies significantly between urban and rural areas.
Market Demand and CompetitionA-High demand for fitness services, but competition is also high in urban centers. Opportunities in smaller cities.
Cost of Doing BusinessBCompetitive tax climate with no state income tax, but high rent and real estate costs in popular areas.
Economic StabilityA-Strong economy with low unemployment rates; tourism bolsters local economies, especially in cities like Orlando and Miami.
Supportive Business EnvironmentAFlorida offers incentives for small businesses and has a business-friendly regulatory environment.
Physical Activity LevelsB+High levels of outdoor activity due to climate; demand for gyms remains high in urban areas.
Community Support for FitnessA-Numerous local fitness events, strong community support for health and wellness initiatives.
State and Local RegulationsB+Reasonable regulations; however, zoning laws and health regulations vary by county.
Real Estate ConsiderationsBHigh property costs in urban areas; affordable options in less densely populated regions.
Labor MarketBAvailability of fitness professionals is good, but wages are competitive due to high demand.
Consumer Behavior and PreferencesA-High retention rates; consumers demand a variety of fitness options including outdoor activities.
Weather and ClimateAFavorable climate supports year-round fitness activities, both indoor and outdoor.
Safety and Crime RatesBCrime rates vary widely; higher in urban areas, but generally safe in suburban and rural areas.
Cost of LivingBSlightly above the national average, particularly in desirable locations like Miami and Tampa.
Economic DevelopmentARapid development in many areas, particularly in tech and tourism sectors, leading to increased opportunities.

Florida Gym Statistics

StatisticValue
Total Number of Gyms1,200+
Average Monthly Membership Cost$35 – $55
Number of Gym Members (Approx.)3 million
Percentage of Population with Membership27%
Average Gym Size (Square Feet)15,000 – 25,000
Most Popular Gym ChainsLA Fitness, Anytime Fitness
Average Personal Training Cost (Per Hour)$50 – $80
Growth Rate of Gym Industry (2023-2024)5.2%
Top Cities for GymsMiami, Orlando, Tampa
Percentage of Gyms Offering Group Classes88%
Percentage of Gyms with 24/7 Access65%
Average Annual Revenue per Gym$600,000 – $1.2 million

Florida Gyms per Capita by City

CityPopulationGymsGyms per CapitaIncomeFitness Rank
Jacksonville949,6115501,727$55,000High
Miami442,2414001,106$42,000Medium
Tampa392,8903501,123$50,000High
Orlando307,5733001,025$48,000High
St. Petersburg258,3082501,033$51,000Medium
Hialeah223,1092001,116$40,000Low
Tallahassee199,2671501,329$47,000Medium
Port St. Lucie217,5231601,360$53,000High
Cape Coral200,9721401,435$58,000High
Fort Lauderdale181,6681301,397$49,000High
Pembroke Pines172,3741201,436$57,000High
Hollywood154,8171101,407$53,000High
Miramar144,5901001,446$60,000High
Gainesville140,398951,478$45,000Medium
Coral Springs137,501901,528$55,000High
Clearwater117,292851,380$49,000Medium
Palm Bay119,760801,497$45,000Medium
Miami Gardens111,640751,488$41,000Low
Pompano Beach112,046701,601$46,000Medium
West Palm Beach117,415701,677$53,000High
Lakeland112,641651,733$47,000Medium
Davie105,540601,759$85,000High
Boca Raton99,805551,814$65,000High
Sunrise95,297501,906$55,000Medium
Plantation94,458501,889$58,000Medium

How much does it cost to open a gym in Florida?

The cost to open a gym in Florida can vary widely depending on location, size, and the type of equipment you choose. Generally, startup costs can range from $50,000 to several hundred thousand dollars. This includes leasing a space, purchasing equipment, marketing, and other initial operational expenses.

Read More: Cost to Open a Gym

Who regulates gyms in Florida?

Gyms in Florida are regulated by the Florida Department of Agriculture and Consumer Services under the Florida Health Studio Act. This act covers the registration, operation, and consumer protection aspects related to health studios.

Read More: Florida Health Studio License

What licenses do you need to open a gym in Florida?

To open a gym in Florida, you will need a health studio license from the Florida Department of Agriculture and Consumer Services. Additionally, you may require local business licenses and permits related to building and health codes, which can vary by location.

Read More: Florida Health Studio License

How do I do a Florida health studio License Lookup?

To perform a Florida health studio License Lookup, you can visit the Florida Department of Agriculture and Consumer Services website where they provide a search tool to verify the registration and compliance status of health studios.

Read More: Florida Health Studio License

What are the Florida health studio license requirements?

Florida health studio license requirements include submitting an application with the Department of Agriculture and Consumer Services, paying the required fees, and providing proof of security, such as a bond or letter of credit, which guarantees consumer protection against sudden business closure.

Read More: Florida Health Studio License

How to start a fitness business in Florida?

To start a fitness business in Florida, research your target market and find a suitable location. Ensure compliance with Florida gym regulations by obtaining the necessary licenses and permits. Create a business plan that outlines your vision, budget, marketing strategies, and operational procedures. Secure financing through loans, investors, or personal savings.

What are the most important Florida gym laws?

The most important Florida gym laws include the Florida Health Studio Act regulations, which require gyms to maintain proper licensing and provide financial security to protect members in case the gym closes abruptly. Additionally, gyms must adhere to safety regulations and fair business practices.

How do I start a small gym business in Florida?

Starting a small gym business in Florida involves planning, market research, securing a location, acquiring equipment, and marketing your gym to potential customers. It’s important to also understand and comply with local FL gym regulations and licensing requirements. Offering unique services can help differentiate your gym from competitors.

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How profitable is owning a gym?

Owning a gym can be profitable, with average profit margins ranging from 10% to 30% depending on various factors like location, size, and management efficiency. Offering additional services such as personal training or group classes can increase revenue streams.

Read More: How profitable is owning a gym?

Is it worth it to open a gym?

Opening a gym can be worth it if you have a solid business plan and a passion for fitness. However, it requires substantial upfront investment and ongoing effort in management. Success often depends on location, niche market targeting, and quality of services offered.

Should a gym be an LLC?

Structuring a gym as an LLC is often recommended to protect personal assets from business liabilities and take advantage of flexible tax benefits. This legal structure can provide an added layer of security as you open a fitness business in Florida.

Read More: Should a gym be an LLC?

What permits are needed to open a gym in Florida?

Permits needed to open a gym in Florida typically include a local business license, health studio registration, building permits for any construction or renovation, and fire department permits ensuring safety compliance.

Does OSHA apply to gyms?

Yes, OSHA regulations apply to gyms, requiring them to maintain a safe and healthy environment for both employees and members. This includes proper equipment maintenance, adequate facility sanitation, and the implementation of safety protocols.

How to open a gym with no money?

Opening a gym with no money can be challenging but possible through strategies such as leasing equipment, securing loans or investors, or partnering with other fitness professionals. Offering online training sessions or outdoor boot camps can also be a cost-effective way to start.

Read More: How to Start a Gym With No Money

How hard is it to start a fitness business?

Starting a fitness business can be challenging due to the competitive nature of the industry, the need for a substantial initial investment, and the ongoing management of business operations and client satisfaction. Thorough planning and dedication are crucial for success.

Read More: How to Start a Fitness Business

How do I start a fitness business from scratch?

To start a fitness business from scratch, identify your niche, create a detailed business plan, secure funding, find a suitable location, comply with regulatory requirements, and develop a strong marketing strategy to attract and retain clients.

Read More: How to Start a Gym With No Money

Is it difficult to start a gym?

Starting a gym involves significant challenges, including high initial costs, rigorous compliance with health and safety regulations, and strong competition. Success requires a robust business strategy and excellent customer service.

How many members does a gym need to be profitable?

The number of members needed for a gym to be profitable varies based on overhead costs and membership fees. A typical small to medium-sized gym needs at least 200-300 active members to cover costs and start generating profit.

Read More: How many members does a gym need to be profitable?

What is the initial investment for a gym?

The initial investment for a gym typically includes costs for leasing or purchasing space, equipment, staffing, insurance, marketing, and utilities, often ranging from $50,000 to several hundred thousand dollars.

Read More: Cost to Open a Gym

Is it hard to start a gym business?

Starting a gym business is challenging due to the financial investment required, the need to build a strong customer base, and the complexity of managing daily operations effectively.

How to open a cheap gym?

To open a cheap gym, consider options like leasing equipment, choosing a less expensive location, and starting with a basic setup that can be expanded later. Focus on core offerings that require minimal initial expenditure.

Is it worth it to franchise a gym?

Franchising a gym can be worth it as it provides a proven business model, brand recognition, and support from the franchisor. However, it also involves franchise fees and adherence to the franchisor’s operating methods.

Read More: How to Buy a Gym Franchise

How much money can you make owning a gym franchise?

The money you can make owning a gym franchise varies widely depending on the brand, location, and how well the gym is managed. Franchise gyms can be quite profitable with the right business strategies and customer retention practices.

Read More: How much money can you make owning a gym franchise?

What are the pros and cons of owning a gym?

The pros of owning a gym include potential profitability, a passion-driven career, and the opportunity to positively impact people’s health. Cons include high startup and operational costs, intense competition, and the need for constant marketing and innovation to retain members.

Read More: Pros and Cons of Owning a Gym

What are the common reasons gyms fail?

Common reasons gyms fail include poor location, inadequate capital, lack of marketing, insufficient member retention strategies, and failure to differentiate from competitors.

Read More: Reasons Gyms Fail

Should I open a gym in Miami?

Opening a gym in Miami could be promising due to the city’s focus on health and wellness, its large population, and year-round warm weather conducive to fitness activities. However, competition is also high, requiring a unique value proposition.

Should I open a gym in Orlando?

Orlando’s large tourism market and growing residential population make it a potential location for opening a gym, especially one that offers unique services or caters to specific demographics like families or young professionals.

Should I open a gym in Tampa?

Tampa’s growing health-conscious population and economic stability make it a good choice for opening a gym. Ensure to conduct thorough market research to identify niche opportunities and understand local consumer preferences.

Should I open a gym in Jacksonville?

Jacksonville offers a large potential market with its expansive size and diverse population. A gym that offers innovative fitness solutions and community-focused programs might do well in this environment.

Should I open a gym in Tallahassee?

Opening a gym in Tallahassee, with its university population and state government employees, can be advantageous if targeted fitness programs are offered that cater to young adults and professionals.

What is the best gym management software for Florida gyms?

The best gym management software for Florida gyms is Exercise.com because it offers comprehensive features that handle membership management, scheduling, billing, and communication effectively. It also complies with Florida gym licensing regulations and provide robust data security.

Jimmy Myers Relentless Sports Performance
If you want to offer an elite service for the end user you need to get with the times and use elite level software that is intuitive, visually appealing, and effective. That is exactly what Exercise.com delivers to its clients.
Jimmy Myers
Owner/Trainer, Relentless Sports Performance

Get a demo now!

Tyler Spraul is the director of UX and the head trainer for Exercise.com. He has his Bachelor of Science degree in pre-medicine and is an NSCA-Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®). He is a former All-American soccer player and still coaches soccer today. In his free time, he enjoys reading, learning, and living the dad life.
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