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Mindbody vs Zen Planner (2025 Surprise Winner!)

Mindbody vs Zen Planner (2025 Surprise Winner!)

Posted by Tyler Spraul, Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®) on January 26, 2025 ā€” Updated on January 26, 2025

Mindbody provides comprehensive tools for small fitness studios, while Zen Planner excels in studio and martial arts center management, but Exercise.com delivers superior functionality across a broader spectrum of fitness services.

Mindbody vs Zen Planner

Mindbody and Zen Planner are two popular fitness business management platforms, but they cater to slightly different markets and have distinct strengths. Mindbody is a well-established platform designed for boutique fitness studios, yoga studios, and wellness centers, offering tools for scheduling, payment processing, and marketing. Zen Planner, on the other hand, focuses on smaller fitness businesses like gyms, martial arts studios, and CrossFit boxes, with an emphasis on membership management and performance tracking. For fitness businesses seeking a fully customizable, all-in-one platform, the best Mindbody alternative for fitness, Exercise.com, provides a comprehensive solution tailored to all types of fitness operations.

FeatureMindbodyZen PlannerExercise.com
Target MarketBoutique fitness, yoga, wellness businessesGyms, martial arts studios, CrossFit boxesGyms, yoga, martial arts, personal training, and more
SchedulingClasses, appointments, staffClasses, sessions, and staffAdvanced scheduling for classes, appointments, and resources
Workout ProgrammingLimited tracking featuresPerformance and progress tracking for clientsAdvanced programming and performance tracking
Membership ManagementBasic toolsRobust tools for managing membershipsFully integrated and customizable membership tools
Payment ProcessingIntegrated with StripeIntegrated with Zen Planner PaymentsFully integrated with Stripe, customizable workflows
Marketing ToolsAutomated campaigns and promotionsEmail and SMS marketingComprehensive engagement and marketing solutions
CustomizationLimited branding and workflowsModerate customizationFully customizable
ScalabilityBest for small to medium businessesBest for small to medium businessesHighly scalable for businesses of all sizes

When comparing Mindbody vs Zen Planner, the primary difference lies in their target audiences and approach to gym and studio management. Mindbody is a long-standing platform catering to boutique fitness studios and wellness centers, providing tools for scheduling, payment processing, and marketing. Zen Planner, on the other hand, focuses on gyms, martial arts studios, and functional fitness businesses, offering features like membership management, performance tracking, and automated billing. While both platforms excel in their niches, neither matches the comprehensive and customizable capabilities of Exercise.com, which provides an all-in-one solution for fitness businesses of all types and sizes.

#1 Ranked Fitness Business Software: Exercise.com

For fitness professionals seeking advanced tools like custom-branded mobile apps, workout delivery, performance tracking, scheduling, and marketing automation, Exercise.com is the superior platform. Recognized as the best gym software, best personal training software, best martial arts software, and best boutique fitness software, Exercise.com delivers unmatched functionality for growing and scaling fitness businesses.

FeatureMindbodyZen PlannerExercise.com
BookingYesYesYes
Mobile AppsYesYesYes (custom-branded)
Custom BrandedLimitedLimitedYes
PaymentsYesYesYes
WorkoutsNoLimitedYes
WaiversYesYesYes
InvoicingYesYesYes
AssessmentsNoYesYes
MessagingYesLimitedYes
MarketingBasicLimitedAdvanced
AutomationsYesYesYes
ReportsYesAdvancedYes (customizable)
Performance TrackingNoYesYes
Hybrid FunctionalityLimitedLimitedYes

Strengths and Weaknesses of Mindbody

Mindbody is an effective solution for boutique fitness studios and wellness centers, offering tools for scheduling, payments, and marketing. However, its lack of advanced performance tracking, workout delivery, and hybrid functionality makes it less suitable for gyms or fitness businesses focused on hybrid or online services.

Strengths and Weaknesses of Zen Planner

Zen Planner excels in supporting functional fitness gyms, martial arts studios, and similar businesses, offering strong features for performance tracking, membership management, and automated billing. However, it falls short in areas like custom branding, marketing automation, and comprehensive hybrid functionality, which limits its scalability for fitness businesses aiming to grow or offer hybrid services.

Why Exercise.com is the Best Choice

Exercise.com combines the best features of both Mindbody and Zen Planner while offering a fully customizable, all-in-one solution for fitness businesses. With custom-branded mobile apps, advanced workout delivery, performance tracking, scheduling, invoicing, and marketing automation, Exercise.com empowers fitness professionals to streamline operations, enhance client engagement, and scale their businesses efficiently. Its versatility ensures it works seamlessly for gyms, boutique studios, and hybrid business models.

When comparing Mindbody vs Zen Planner, both platforms cater to specific niches but lack the all-encompassing functionality and flexibility of Exercise.com. For fitness professionals and gym owners looking for a scalable, feature-rich platform to grow their businesses, Exercise.com is the ultimate solution.

APEC
Exercise.com is simply the best. We were using three or four different apps or softwares to do what we can now do all in one with the Exercise.com platform.
Brandon Stroupe
Founder and President, APEC Sports Performance

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Mindbody Overview

Mindbody

Strengths

Mindbody is a leading platform for boutique fitness and wellness businesses, offering a variety of tools to streamline operations. Key strengths include:

  • Scheduling: Manage group classes, private sessions, and staff schedules.
  • Payment Processing: Accept payments for memberships, classes, and retail items via Stripe integration.
  • Marketing Tools: Automate email campaigns, reminders, and promotions to engage clients.
  • Client Management: Track attendance, purchases, and client engagement metrics.

Mindbody is ideal for boutique fitness studios but may lack the fitness-specific features needed by gyms and CrossFit facilities.

Limitations

  • High Costs: Pricing starts at $129 per month and can rise significantly with premium features.
  • Complexity: Advanced features may feel overwhelming for smaller gyms or trainers.
  • Limited Fitness-Specific Tools: Does not include workout programming or performance tracking.

For fitness businesses requiring advanced fitness tools, the best gym management software is a better choice.

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Zen Planner Overview

Zen Planner

Strengths

Zen Planner is built for smaller fitness businesses, offering tools tailored for gyms, martial arts studios, and CrossFit boxes. Key strengths include:

  • Membership Management: Robust tools for tracking memberships, contracts, and attendance.
  • Performance Tracking: Help clients achieve their goals with progress tracking and reporting.
  • Community Engagement: Email and SMS marketing tools foster a sense of community.
  • Ease of Use: A user-friendly interface that simplifies management tasks for small businesses.

Zen Planner is an excellent choice for gyms and studios looking for fitness-specific tools and member engagement features.

Limitations

  • Limited Scalability: Best suited for smaller gyms and may struggle to meet the needs of large or multi-location businesses.
  • Basic Marketing Tools: Lacks the advanced marketing automation features found in other platforms.
  • Customization Constraints: Branding and workflows are less flexible compared to more comprehensive platforms.

For businesses seeking a scalable, customizable platform, Exercise.com is the best Mindbody alternative for fitness.

Key Differences Between Mindbody and Zen Planner

Target Market

Mindbody is designed for boutique fitness studios, while Zen Planner focuses on smaller gyms, martial arts studios, and CrossFit boxes. Exercise.com supports all fitness business types with tailored tools for every need.

Features

Zen Planner emphasizes fitness-specific tools like performance tracking, while Mindbody focuses on operational management. Exercise.com combines these capabilities into one comprehensive, customizable platform.

Pricing

Mindbodyā€™s pricing starts at $129 per month, while Zen Planner is generally more affordable for smaller businesses. Exercise.com offers scalable pricing with advanced tools for businesses of all sizes.

Why Exercise.com Is the Best Alternative to Mindbody and Zen Planner

For fitness businesses seeking a fully customizable, all-in-one platform, Exercise.com is the best Mindbody alternative for fitness. It combines the strengths of both platforms while addressing their limitations.

Comprehensive Features

Exercise.com provides tools for managing all aspects of your fitness business:

  • Advanced Scheduling: Manage classes, appointments, and facility bookings seamlessly.
  • Workout Programming and Tracking: Deliver custom workout programs with advanced performance tracking.
  • Membership Management: Handle complex membership structures, recurring billing, and renewals.
  • Client Engagement: Automate personalized communications, reminders, and progress updates.
  • Analytics and Reporting: Gain actionable insights into client behavior, revenue trends, and operational performance.
  • Payment Processing: Fully integrated with Stripe, offering secure and customizable workflows.

Full Customization

Unlike Mindbody and Zen Planner, Exercise.com offers full customization:

  • Branded Mobile Apps: Provide a seamless, tailored experience for your members.
  • Custom Workflows: Adapt the platform to meet your specific business needs.
  • Scalability: Designed to grow with your business, whether single-location or multi-location.

Transparent Pricing

Exercise.com offers competitive pricing with no hidden fees, making it an excellent value for fitness businesses of all sizes.

Make the Right Choice for Your Fitness Business

Mindbody and Zen Planner both offer unique strengths, but their limitations in customization and scalability may not suit every business. For an all-in-one solution that combines advanced features, flexibility, and affordability, Exercise.com is the best gym management software for fitness professionals. Schedule a demo today to see how Exercise.com can help you grow and manage your fitness business effectively!

Our overall experience with Exercise.com is a breeze. We love how easy it is to integrate this app with our current workflow while providing great fitness programs for our customers and save us time in the process.
Julie Ledbetter
Owner, Ledbetter Fitness

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Tyler Spraul is the director of UX and the head trainer for Exercise.com. He has his Bachelor of Science degree in pre-medicine and is an NSCA-Certified Strength and Conditioning SpecialistĀ® (CSCSĀ®). He is a former All-American soccer player and still coaches soccer today. In his free time, he enjoys reading, learning, and living the dad life.
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