Posted by on March 2, 2024 — Updated on September 5, 2024
Read this NASM Social Media Fitness Influencer (SMI) Specialist Certification Review to decide if the NASM SMI Certification is worth it and what the best personal training certification is for you.

The NASM Social Media Fitness Influencer (SMI) Specialist Certification is a unique program designed for emerging fitness professionals aiming to expand their online presence and reach through social media platforms and want to learn how to become an online fitness coach or how to become an online fitness influencer or even how to become a fitness model. In comparison to other NASM certifications like the NASM Certified Personal Trainer (CPT), the NASM SMI Specialist Certification focuses specifically on leveraging social media for professional growth rather than traditional fitness training.
The NASM Social Media Influencer Certification equips individuals with skills to navigate the digital landscape effectively and enhance their online influence within the fitness industry. The NASM SMI fitness certification credential can be valuable for fitness professionals looking to learn how to become a fitness influencer, learn how to make money as a fitness influencer, how to start an online personal training business, and expand their client base and visibility through strategic social media practices.
Whether you want to learn how to become a personal trainer, or learn how to become a fitness influencer, or learn how to open a gym, or learn how to start a fitness business, or anything in between, use the Exercise.com platform to accomplish your fitness business goals.

You can start an online personal training business, make a fitness app, learn how to make money selling workout plans online, put in-person personal training marketing ideas into action, use personal training income ideas to find personal trainer career options that will put you on track for the highest paying fitness jobs, and many other ways to make money from fitness doing what you love.
With the Exercise.com platform you have the best online fitness coaching software and the best software for fitness influencers all in one! (Not to mention the best gym software and the best personal training software).
Create workout plans.

Manage clients.


Run online fitness challenges.
Create and sell fitness memberships, products, and digital offers.

Manage, message, and market to your online personal training clients and leads.

All from your very own custom branded fitness apps.
The NASM Social Media Fitness Influencer (SMI) Specialist Certification is a unique program designed for emerging fitness professionals aiming to expand their online presence and reach through social media platforms. Here are key insights:
The NASM Social Media Fitness Influencer (SMI) Specialist Certification is crafted for fitness professionals aiming to expand their influence and client base through social media platforms. This course provides the knowledge and tools necessary to effectively use social media for branding, engagement, and business growth in the fitness industry.
The NASM Social Media Fitness Influencer Specialist Certification is a timely and relevant offering that addresses the growing need for fitness professionals to establish a strong online presence. By learning to navigate the complexities of social media with a strategic approach, fitness professionals can significantly enhance their personal brand, reach a wider audience, and ultimately increase their income. This certification is an excellent investment for those looking to capitalize on the digital transformation of the fitness industry and make a lasting impact as a fitness influencer.
By achieving the NASM Social Media Fitness Influencer Specialist Certification, fitness professionals can significantly enhance their online presence, effectively engage with a broader audience, and open new avenues for income within the fitness industry, all while promoting a healthy lifestyle and fitness motivation to followers worldwide.
The NASM Social Media Fitness Influencer (SMI) Specialist Certification is designed for fitness professionals who aspire to expand their influence and client base through social media platforms. This unique course equips individuals with the strategic knowledge and tools needed to effectively use social media to enhance their personal brand, industry reach, and income potential in the fitness realm.
The NASM SMI Specialist Certification focuses on teaching the distinctions between basic social media posting and implementing a well-thought-out social media strategy. The curriculum includes targeting and engaging followers, utilizing common technologies and software for content creation, understanding the business aspects such as pay rates for influencers, and ultimately boosting one’s personal brand and industry presence.
Yes, the NASM SMI Specialist Certification is highly valuable, especially in today’s digital age where social media plays a crucial role in business growth and client engagement. For fitness professionals looking to leverage social media to its fullest potential, this certification provides essential strategies and insights to stand out in a crowded online space and convert followers into clients.
This certification is ideal for:
NASM is a renowned organization in the fitness certification industry, known for its evidence-based and scientifically backed programs. The SMI Specialist Certification, like all NASM certifications, adheres to high standards of quality and relevance, ensuring that certified professionals are equipped with the latest and most effective strategies for success.
With the NASM SMI Specialist Certification, you can:
The certification is offered at $269 with a promotional 10% off from the original price of $299, or it can be availed through a payment plan of $21/month after an initial down payment of $25. Prices and promotions may vary, so it’s recommended to check directly with NASM for the most current information.
Tyler Spraul